May 3
2011

Get your Fuji on with Appetites, an awesome iPad app!

in LFM Videos, News, Tips & Tricks


Appetites iPad App

Back in March I spent the day with the amazing folks at Clear Media filming step-by-step cooking classes for a fabulous new iPad app called Appetites!  Appetites features cooking classes filmed step-by-step from the viewer’s point of view so that you can really see how something is done.  These classes aren’t just recipes.  If you want recipes, you can get those off of my blog, but if you really want to learn how something is done, this app is for you!  Then again, if you just want to be entertained by my dorkiness, this app is good for that too!  Each recipe is broken down into steps, so that you can select a step to watch again and again if you are still confused—no having to rewind the video footage to find the part of the recipe you’d like to see again!

Rachael Hutchings of La Fuji Mama on Appetites App

My day filming started off with hair and makeup done by the fabulous Diana Chan.  She even made sure that my hands looked good on camera.  This girl could make mud look good.  Hey Diana, if you ever want to move further south, I’ve got a room saved for you at my house . . . no ulterior motives, I swear! (And no, of course I’m not crossing my fingers behind my back as I’m saying this. Ahem.)

Getting Camera Ready

Then I filmed some recipe intros on the green screen.  Unfortunately, the film team also got footage of me doing the hula . . . can you say blackmail?  Nick Alt (Founder and CEO of Clear Media) says the FujiHula app will be coming in 2012.  Ha.

Appetites App green screen

Then we went on set to film the cooking classes.  I was the first person to break in the new set, and had fun nearly searing my eyebrows off with the very “assertive” stovetop burner.

Coking on the Appetites App set

I think I managed to pull off not embarassing myself too much, except for a few moments, like cracking an egg into a bowl instead of separating the yolk from the white, right after talking through the step. (The hula incident counts too I guess!)

Tiffany Wu and Rachael on Appetites set

I had a fabulous day and felt completely spoiled.  Everyone worked so hard to make things happen and I got to do the fun part—the cooking!  I even had my own team of food stylists!  The awesome Louise Mellor and Tiffany Wu had the hard job of prepping all the ingredients and food and making sure the food looked as beautiful as it could.  I had a star-struck moment in the beginning when Denise Vivaldo (an incredibly talented and famous food stylist), one of my culinary idols, stopped in to make sure the food styling team was all set to go.

Awesome Food Stylists Louise Mellor and Tiffany Wu

Hopefully I redeemed myself with the end product . . . I know they liked my toffee!

Deadly Chocolate Toffee on Appetites

If you want to learn the secrets to making knock-your-socks off toffee, go get the app for yourself!  Candy making doesn’t have to be scary!  Right now the app is only available for the iPad, but Clear Media is currently working on a version for the iPhone that will be available this summer.  Version 1.2 of Appetites was just released last Thursday (April 28th, 2011).  Version 1.2 includes all 30 cooking classes currently available, for $4.99.  Right now it’s on sale for $2.99 in the App Store.  Season 2 (version 1.3) will be coming soon and will include 10 new cooking classes, available to purchase a la carte for 99¢ or in a set (10 for $2.99)!  Season 3 will also be coming soon, which I’m especially excited for because it will include a cooking class for my gyoza recipe.  If you want to make beautiful pleated pan-fried dumplings, I’ll teach you how easy it really is!

Here’s a little Fuji preview to wet your appetite!

Other awesome chefs on Appetites! Matt (Matt Bites), Gaby (What’s Gaby Cooking), Stuart O’Keeffe, Manouschka Guerrier (Single Serving Bytes), Nick & Blake (The Paupered Chef), Stephanie Hua (Lick My Spoon), Adrianna and Caroline (A Cozy Kitchen) and Gabi (BrokeAss Gourmet)

{ 33 comments… read them below or add one }



Adrianna from A Cozy Kitchen May 3, 2011 at 12:44 pm

Love the cooking class approach–so smart! Yay for Appetites 1.2!

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Fuji Mama (Rachael) May 3, 2011 at 5:12 pm

@Adrianna from A Cozy Kitchen, That’s totally why I was so excited to do it! So much more value than just a recipe!

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Serena May 3, 2011 at 12:57 pm

Tell them to develop for Android, too!! =)

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Fuji Mama (Rachael) May 3, 2011 at 5:12 pm

@Serena, LOL, I’ll pass that along! :)

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Laura @ Family Spice May 3, 2011 at 1:56 pm

You were doing the hula at camp, too, right?! Congrats on the app!

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Fuji Mama (Rachael) May 3, 2011 at 5:13 pm

@Laura @ Family Spice, Oh no, was I?!? I guess I have a bad hula habit!!

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Liren May 3, 2011 at 2:03 pm

It’s so good to finally hear your voice! You are so poised, well done. And is this the killer toffee that you brought to the POM Harvest Tour? That alone is reason to get the app (hope they do develop one for Android, too, since I recently made the switch.).

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Fuji Mama (Rachael) May 3, 2011 at 5:15 pm

@Liren, Aaaaw, thank you so much Liren, you are so sweet! Yep, this is that same toffee!!

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Nathan Hadfield May 3, 2011 at 4:19 pm

Awesome, Rachel! Just downloaded the app. Great app, great chef!

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Fuji Mama (Rachael) May 3, 2011 at 5:16 pm

@Nathan Hadfield, You just made my day!!!

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Cookin' Canuck May 3, 2011 at 4:21 pm

Fantastic job in the promo clip, Rachael. How exciting for you! You are absolutely the perfect person for this – knowledgeable and entertaining.

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Fuji Mama (Rachael) May 3, 2011 at 5:17 pm

@Cookin’ Canuck, Muwah! Thank you!

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Averie (LoveVeggiesAndYoga) May 3, 2011 at 4:37 pm

Very awesome job, Rachael!! The video, the whole shoot, keeping your cool..and making that toffee…oh, all totally fabulous!

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Fuji Mama (Rachael) May 3, 2011 at 5:18 pm

@Averie (LoveVeggiesAndYoga), You are so sweet, thank you! I still feel like a total dork when I watch the promo, LOL!

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Meg May 3, 2011 at 5:07 pm

What a cool idea and a great app! The only reason I could see getting an ipad was for cooking because the iphone is too small for me to see (ask about my 2 tablespoon instead of half a tablespoon cayenne pepper incident because I couldn’t read it well enough) and this app sounds perfect for me! I am going to recommend it to my friends as well.

You look fabulous as always, Congrats!!

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Fuji Mama (Rachael) May 3, 2011 at 5:20 pm

@Meg, Thank you!! Yes, the iPad definitely is better for cooking! And for me . . . I’d love to get one (yes, I now am in an iPad app, but don’t have an iPad, LOL!) for typing purposes. My fat fingers are always making mistakes on my iPhone!

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Diane {Created by Diane} May 3, 2011 at 6:06 pm

I LOVE this idea it’s genius! You are a pro in front of the camera, love hearing and seeing you. Toffee is one of my favorite treats, can’t wait to make yours!

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Fuji Mama (Rachael) May 4, 2011 at 2:30 pm

@Diane {Created by Diane}, You are such a sweetheart! Thank you!!

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Elizabeth E. May 3, 2011 at 7:25 pm

Very cool. You are a natural and it gives me anothe reason to buy an iPad (as soon as I hit five, I’m going to the Apple website). It all looks so delicious! Congrats!

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Fuji Mama (Rachael) May 4, 2011 at 2:30 pm

@Elizabeth E., Aaaw, thanks Elizabeth! Yeah, I need to buy an iPad too! LOL

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Kate@Diethood May 3, 2011 at 8:32 pm

Ooooh this is great!! Brilliant, in fact! You did such an amazing job with this… congrats! I love it!

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Fuji Mama (Rachael) May 4, 2011 at 2:31 pm

@Kate@Diethood, Thanks! The crew did an amazing job and were super fun to work with!

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Gail May 4, 2011 at 3:44 am

I love this, Rachael! Love hearing your voice and seeing you shine with confidence on this! Can’t wait for this app!!

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Fuji Mama (Rachael) May 4, 2011 at 2:31 pm

@Gail, Muwah! Yeah, I’m grateful to HAVE a voice! LOL

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Barbara | VinoLuciStyle May 4, 2011 at 8:05 am

Fabulous toffee, I’m sure fabulous app but mostly just thinking how fabulous to hear you, really hear you. Made me get a bit teary eyed; so glad the worst of that experience is behind you and we can see AND hear our favorite fujimama.

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Fuji Mama (Rachael) May 4, 2011 at 2:32 pm

@Barbara | VinoLuciStyle, Aaaaw, hugs my friend!!

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Amy @ A Little Nosh May 4, 2011 at 9:29 am

Sounds amazing! Alas, I don’t have an iPad, and iPod, or an iPhone. Boo.

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Fuji Mama (Rachael) May 4, 2011 at 2:32 pm

@Amy @ A Little Nosh, Fingers crossed for the future! :)

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Katrina May 4, 2011 at 12:21 pm

Congrats! This is awesome.

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Hatsuho May 6, 2011 at 5:07 am

You look great! I wish I had an iPad so I could use this app. I’ll have to try your toffee recipe sometime though.

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Fuji Mama (Rachael) May 6, 2011 at 2:32 pm

@Hatsuho, I wish I had an iPad too! LOL

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Steve May 30, 2011 at 5:45 pm

We were just looking at this app last week and I thought something about that one face looked familiar. Welcome to my world of video production in a tight kitchen set.

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Tefal Actifry April 17, 2012 at 5:54 am

I just could not leave your website prior to suggesting that I actually loved the usual info an individual supply to your visitors? Is gonna be back incessantly in order to check up on new posts

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